Better yet, when it’s a business owned by a 6 and 8 year old, how can you pass that up?
Read MoreThanks to technology, we have access to a million different tools and apps that are constantly inventing new ways to streamline projects, tasks and accounting. Here are my top 6 tools that I use to streamline my business and in turn, make more money!
Read MoreAs an online creative business owner, I know I’m just one of hundreds of thousands of people trying to figure out how to navigate the next few months, not only in their business, but every part of their life. There are so many unknowns. So many questions. So much confusion on how to navigate things, particularly in our businesses. It’s not just affecting one country, it’s affecting businesses globally, from the mom and pop shop on the corner, to entire corporations and supply chains.
Read MoreJohn Maxwell once said, “Fail early, fail often, but always fail forward.” While there’s some controversy about whether this is a good mantra to live by, reality is, as a new small business or nonprofit owner, we are going to fail in some areas! And let me tell you, this enneagram 1 perfectionist does not like failing. But here are three ways in which I failed last year and what I learned from it.
Read MoreIn an effort to mix things up a little bit, rather than give you marketing strategies I use, I’m going to give you 2 marketing strategies that work on me… like, for real… they work… and I’m a sucker for them. And if they work on me, I’m willing to bet that they work on many, many others!
Read MoreI want to share with you some behind the scenes secrets, in ensuring your potential customers or audience will read your entire post. These are not complicated concepts, but simply a few practices that anyone can incorporate, in order to have a final post that people will want to read. Let’s get started!
Read MoreTrying to get your blog started, but having trouble knowing what to start writing on? I’ve given you a list of 20 things you can use to jump start your blog writing. Not everything will apply to everyone’s business, but feel free to tweak these ideas as you come up with content.
Read MoreYou are a small business owner, you have a million things on your to do list, and blogging sounds like another huge task. Where in the world should you begin?! It doesn’t have to be that difficult! In fact, if you set things up properly at the front end, then the rest is easy. Here are the three first steps in starting a blog for your business.
Read MoreWhen you first launch your website, you may initially give people a reason to visit, but after that, you may see traffic starting to trail off. This is because you need to give your audience a reason to keep coming back to your website. One way to do this, is through blogging.
Read MoreAre you considering a rebrand of your business or nonprofit? Maybe when you were first getting things off the ground, a strong brand and logo wasn’t top priority. If you are in the middle of considering this, here are three basic questions to ask yourself when considering rebranding your small business or nonprofit.
Read MoreLaying out and writing content for your small business website is not an obvious thing, and requires some dedicated thought. Thankfully, there are people to help you in the process.
Today I want to tackle one aspect of laying out your website—your homepage. In fact, it’s probably one of, if not the most important part of your website.
Read MoreAs their business continued to grow, and their products started being sold not only online but in shops across the country, Healing Roots Naturals knew their brand and website needed to be top notch—that is where Perspective Studio came in.
Read MoreThis is the difference between good and bad web design. Good design draws your audience into a compelling story. Bad design repels them—meaning you lose potential fans, ambassadors of your brand/cause, newsletter subscribers, customers/donors, etc. Here are five questions to ask yourself or your team in order to find out if you need a new website.
Read MoreIf you are a nonprofit, chances are hiring a web design agency and launching or refreshing your website not only seem like daunting tasks, but expensive ones as well. Well my friend, have no fear, it’s Squarespace to the rescue!
Read MoreOne of the most difficult things in creating website content for nonprofits and small businesses, is finding the right images and photos.
Read MoreI can’t tell you how many times I’ve come across websites, particularly nonprofits, in which I actually cannot figure out exactly what they do! They use broad terminology, insider lingo and end up confusing their audience. Here are two things you can do TODAY, to stop leaving your audience confused!
Read MoreJust getting started with your nonprofit or church and ready to launch your website? Maybe you’ve chatted with a few people about it, and they are throwing terms back at you like domain and web host and coding and… ah your head is spinning with the other 100 things you have to manage! Well friend, I got you! Knowing these four basic terms will help you a lot in your quest to build a website that works for your organization.
Read MoreIf you are in the nonprofit or business world, or really any world where you have a website, you’ve probably heard this term floating around for the last year or so called GDPR. And if you’re like me, you’ve probably done a quick google search to get the basics, but then are left in the dark not knowing how you need to take action on it. Well friend, I’m here to help! But first, let’s start with the basics.
Read MoreIf you’re anything like me when I first started out designing for a nonprofit, you took one look at the design program that was recommended to you (Adobe Creative Suite) and felt completely overwhelmed, not to mention way in over your head.
Most nonprofits don’t have the time nor energy to spend hours learning design. Well, you don’t have to!
Read MoreYep, you heard me, there are three simple things you should have on your nonprofit website homepage, and no, thankfully it’s not rocket science, so anyone can do it. So throw out those long reports, get out a fresh sheet of paper (or open a new Google doc), and let’s get started.
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